The SMPS Boston Awards Gala was a blast, and the cherry on top was Pare winning the First Place Award in the Marketing Collateral category for our complete marketing collateral redesign!

In 2023, we took on the colossal task of redesigning and updating all our marketing materials into a new format to bring Pare into a modern look, better reflecting the firm’s commitment to ongoing growth and innovation and providing consistent messaging across platforms. The difference is stark! A big thanks to Clockwork Design Group, Inc. for collaborating with us to incorporate new colors, fonts, and layouts from our 2022 website redesign to our marketing content. Our internal marketing team spent weeks refining the designs and then converting hundreds of resumes, project sheets, capability flyers, social media graphics, and more.

It was a monumental effort, and we couldn’t have done it without our hardworking marketing team. A well-deserved congratulations to Lucy Shao, David Easterbrooks, FSMPS, Patricia Teeter, Julia Teeter, and Alexander LaBreche for all the work you put into this redesign!